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CLAIRE WORSLEY
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Genz sustainabile fashion
Location
Caldicot, Monmouthshire
Date
June 12th 2025
Role
Lead desgner
Project type
social media-Tiktok
Custom
Mid journey creative to generate images of stylish confident young girls. With overlay of text, using Canva.
Created this project aiming at Genz: To recycle and upcycle their fashion wardrobe. To perceive and see style as something for more unique than fast fashion.
I researched this target market and using mid journey for images, and developing some punchy one liners using their own language.
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